What
every firm needs
By Carol L. Schlein
To compete
for clients — whether individuals, insurance companies or
major corporations — law firms of every size must use their
technology intelligently and utilize a core set of hardware
and software tools to serve those clients. Here are some of my
top recommendations.
Keep
hardware up-to-date. I’m al-ways amazed how many phone
calls I get asking about upgrading to the latest software
program on a computer that’s five or more years old. While
firms don’t have to purchase the latest and greatest computers
every year, they should be planning for at least a three- or
four-year cycle.
Whether
we like it or not, Microsoft has a three-year life cycle for
each version of Windows. That means three years after it first
ships, Microsoft ends consumers’ ability to purchase the
cur-rent version of its operating system on new computers or
even in stores. The domino effect is that legal software
developers must write new versions for the current Windows,
often forcing their customers to upgrade or lose ac-cess to
service releases or telephone support.
Another
aspect of this issue is to consider much larger hard drives
and more memory than one can imagine ever needing. Firms that
have not used e-mail much in the past or scanned documents
from clients and adversaries may severely underestimate
storage and processing needs.
Keep
current with software. Up-grading to the next version is
simpler and less expensive than holding back and being forced
to upgrade several versions at once. For most products (there
are exceptions), the changes between versions are incremental
and easily learned. Conversions of data also are usually
simpler and faster between sequential versions. While there
are good reasons sometimes to delay upgrading, most times,
after a few months in commercial use, most main-stream
products are stable. What most lawyers fail to understand,
though, is all modern software is subject to bugs and
problems. The software is too complex and the combinations of
systems on which they run are impossible to be completely
tested.
Prepare for disasters of all kinds. This requires
recognition of the different kinds of disasters that can occur
and developing strategies for each. The first reason to backup
is to be able to restore data to its condition before the
catastrophe. The second reason is if something happens to your
office. I’ve always prefaced this type of backup by asking
clients to assume that when they go out to lunch or leave in
the evening, they are unable to return to the office for an
extended period due to circumstances outside their control.
While the most vivid example is the World Trade Center, there
are many others that have destroyed lawyers’ offices. Floods,
fires and theft are more common disasters that can prevent use
of an office and equipment. Sabotage by fired or disgruntled
employees is statistically the most important reason for
having regular, reliable off-site backups.
Save
time with high-speed internet access. Don’t think you’re
saving money by having a $20 per-month dial-up subscription to
AOL for e-mail and internet access. Even if you check e-mail
only once every few days and avoid research on the internet,
it could be because it takes too long.
A
high-speed internet connection, either a DSL phone-line system
or a cable modem, dramatically changes how you work with both
e-mail and the internet. Even if the monthly charge is double,
you’ll spend less time waiting to send and receive e-mail.
As you
become more comfortable locating information on the internet,
you can more quickly find telephone numbers, directions or
look at clients’ or competitors’ websites. Locating
in-formation about legal-related events, legislation,
organizations and potential clients is easier when you don’t
have to wait for websites to load. Compare it to walking or
bicycling a long distance rather than driving. Once you get a
high-speed connection, you’ll wonder how you functioned
without it.
Protect yourself against viruses and intruders. With that
high-speed internet connection comes dangers. If you have an
always-on connection, you’ll need a firewall to protect
computers from intruders. The best fire-walls are
hardware-based such as those from Soho that cost about $500
for a small firm. There also are software-based firewalls such
as ZoneAlarm, which has a free version at
zonealarm.com, that
prevent hackers from accessing your computer.
You also
need anti-virus software and to keep definitions current.
Unfortunately, new viruses appear constantly and firms must
be vigilant to protect computers and its files. For networked
systems, it is well-worth the peace of mind to get a
corporate-level subscription-based virus program like the
Nor-ton Corporate Edition, which can be set to automatically
update each computer connected to the server.
Get
an internet identity. If your firm doesn’t yet have a
domain name, you’re overdue. Clients and potential clients
have become more sophisticated and want to check out their
lawyers on the web before hiring them. Even more than in
previous years, it’s very inexpensive to register a domain
name — a permanent internet identity — for your firm.
When
registering a domain name, you often can get some e-mail
accounts, storage space and possibly a hosting service for a
reasonable monthly fee. I was able to register a domain name
last year for an association for under $10 and find hosting
services for less than $20 per month, plus many templates and
services that can be used to establish a basic site. While
these inexpensive resources are a good start, especially for
firms with limited marketing funds, this is an area where you
get what you pay for.
Depending on the nature of your practice and where and how
potential clients find you, it may be advantageous to hire a
professional web de-signer to assist in setting up a suitable
site to attract new clients and retain existing ones. A
professional will know how to make it easy to find information
and navigate, and also how to get proper placement in search
engines such as Google, MSN and Yahoo.
Software essentials. It’s almost im-possible to buy a
computer that doesn’t come with either Microsoft Office Suite
or Corel Suite. Years ago, people spent countless hours
creating macros and customizing word processors to make them
more efficient. While many of those functions are now
automatically more accessible within the pro-grams, there
still are some functions that could be simpler.
It’s
relatively easy and worthwhile to add toolbar buttons for
printing envelopes and labels, and choosing printer bins.
Learning to use the productivity functions such as
QuickCorrect (AutoText in Word) will pay back regularly as you
create documents more efficiently. It’s also worth an
in-vestment to learn the basic tools in the spreadsheets and
presentation pro-grams that come with these suites.
As
technology has matured, it has put increasing demands on legal
professionals. In the 1970s, clients communicated primarily by
telephone and mail. Even though they were nearly 100 years old
by the mid-1980s, fax machines had become de rigueur.
This meant clients could get documents to their attorneys
almost instantly and expect responses in a timely fashion.
The last decade has further improved such communication in a
variety of ways in myriad places. Cell phones, Blackberries
and remote access to e-mail have elevated client expectations.
Lawyers must master these tools to meet these expectations.
It also
has become imperative to have software to assist in capturing
the time and expenses spent on a client’s behalf and issuing a
bill. Being able to monitor payments and follow up with
clients who have fallen behind is critical, especially in a
bad economy. In upcoming columns, I’ll examine the latest
versions of the leading small- and medium-sized law firm
timekeeping and billing programs along with the newest entry,
Billing Matters, from the people who also make Time Matters.
There
are many approaches for keeping track of cases, calendars and
the contact lists. The solutions range from the software that
comes with a Palm Pilot to Microsoft Outlook to sophisticated
case- and practice-management programs. While all have merit,
the practice management products such as Time Matters,
Practice Master, Amicus Attorney, Abacus Law and ProLaw offer
several significant advantages over their more generic
counterparts.
First,
they offer a case or project component that can be extremely
useful in organizing contacts, to-dos and appointments.
Second, they provide links to other legal software such as the
billing programs and document-assembly programs like Hot Docs
and Ghost Fill. Finally, they provide the functionality to
track and monitor more work than without these types of tools.
An upcoming column will look in-depth at the latest versions
of the leading legal practice-management programs.
I’ve
focused on what law firms should do to use technology to
better attract and serve clients. As you consider these
suggestions, keep these ad-ages in mind, “You get what you pay
for” and “Do your homework.” Finally, if you get in over your
head, don’t be afraid to ask for help!
Carol L.
Schlein is president of Law Office Systems in Montclair, a
training and consulting firm specializing in law firm
automation. She will present a tech program at the NJSBA
annual meeting. Previous columns are on her company website,
losinc.com. For
in-formation about her quarterly meetings for Time Matters
users, check the web-site or e-mail
info@losinc.com. Schlein
formerly chaired the Computer and Technology Division of the
ABA Law Practice Management Section.
Questions for Carol L. Schlein on law office technology may be
faxed to New Jersey Lawyer at (732) 650-7010, e-mailed to
news@njlnews.com or
mailed to “Law Technology Questions,” New Jersey Lawyer,
Edison Square, 2035 Lincoln Highway, Suite 3005, Edison, N.J.
08817. |